Second Life -- the Audience

I've started wandering around Second Life to see what applications to work it might have.

Early Notes:

1) Requiring users to go through "demo island" seems like a barrier to casual use. Perhaps that's the intent or perhaps they got too many complaints that there was no orientation. I could see that. Heck, I still can't figure out how to open a box someone gave me yesterday.

So if you were going to do meet ups in Second Life for people who don't normally interact in this kind of world at least, I'm not sure how that would work.

So the goals in Second Life need to be tailored around brining the message to residents not bringing the interesting tools and environments possible in SL to outside audiences.

That seems to match the marketing applications I've read about for Second Life, but not other comments I've heard about using Second Life for corporate team building.